Martech

FEBRUARY 21, 2022

In any RFP/tender/demo, ask “how” questions instead of “what” to better illuminate the inner workings of the toolset. Adopt and modify a “SWOT”-based decision analysis to fit your culture. Pay more attention to developing human-centered business scenarios than “checklist” requirements.

Vendors 87

Vendors Tips Allocation SWOT 87

Sprout Social

MAY 11, 2022

So, you’ve been tasked with creating a social media RFP. Keep reading for a breakdown on what makes a great RFP. What is a social media RFP? A social media request for proposal (RFP) is a formal questionnaire used to gather proposals for service or software needs. Why should you use a social media RFP?

RFP 98

RFP Work Management Marketing Management Social Media 98

Hubspot

OCTOBER 26, 2015

The familiar SWOT analysis can help, actually. When you do a SWOT analysis, you should involve everyone in your company, as well as some of your best (and worst -- yes, your worst!) This can be done with a simple survey that asks questions that get at the four points in the SWOT analysis. but more on that later.

Paid Search Agency 28

Paid Search Agency SWOT Advertising Agencies Branding 28