Case Studies, RFP and SWOT - B2B Marketing Zone

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Case Studies

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Real Story on MarTech: Most important vendor selection tips

Martech

FEBRUARY 21, 2022

Vendors love to talk about what their technology can do and will readily discuss case studies. For those that prefer quick reads, here are some of my all-time favorite tips: Be sure to articulate the costs and impact of doing nothing at all in any business case. Tell < show < test.

Vendors

Vendors Tips Allocation SWOT

What you need to know before creating a social media RFP (template included)

Sprout Social

MAY 11, 2022

So, you’ve been tasked with creating a social media RFP. Keep reading for a breakdown on what makes a great RFP. What is a social media RFP? A social media request for proposal (RFP) is a formal questionnaire used to gather proposals for service or software needs. Why should you use a social media RFP?

RFP

RFP Work Management Marketing Management Social Media

Real Story on MarTech: Most important vendor selection tips

What you need to know before creating a social media RFP (template included)

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