Convert

AUGUST 18, 2021

Use a form of statistics (usually Frequentist or Bayesian) to measure the actions that your visitors take during that test and then provide the results. You can run that test to get a statistical significance and level of confidence that if you push that test result live, you can expect similar results from the rest of your audience.

Privacy 95

Privacy A/B testing Pricing Price 95

Convert

SEPTEMBER 8, 2021

That’s where multivariate testing comes in. Everything from their price and features, to how they do business so you can make the right choice when deciding which multivariate tool to get. What Is Multivariate Testing? When to Use Multivariate Testing? Traffic is the major crux of multivariate testing.

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Convert

MARCH 9, 2023

Carlos Trujillo , Experimentation Strategist at Speero Here are two assets that’ll help you understand in broad strokes whether you should be A/B testing or not: Convert’s A/B Testing Significance Calculator : This nifty tool tells you how much traffic you need to see statistically significant results, and for what kind of lifts (micro or macro).

Optimization 52

Optimization Paid Content Google Enterprise Management 52

Convert

MARCH 9, 2023

Carlos Trujillo , Experimentation Strategist at Speero Here are two assets that’ll help you understand in broad strokes whether you should be A/B testing or not: Convert’s A/B Testing Significance Calculator : This nifty tool tells you how much traffic you need to see statistically significant results, and for what kind of lifts (micro or macro).

Optimization 59

Optimization Paid Content Google Enterprise Management 59

Convert

OCTOBER 27, 2021

Even if you have the traffic to hit statistical significance quickly, be sure to run your test for long enough to get an accurate view of your audience’s behavior. You can read all about the statistics in testing here. A Short Primer on A/B Testing Statistics for Marketers. So let’s talk about statistics.

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52

Convert

MARCH 13, 2024

It’s designed to make experimentation accessible to more people in an organization, through no-jargon reports and abstracted statistical details of experiments. And yes, this means you can run A/B tests and multivariate tests with it. G2 rating: 4.8/5 G2 rating: 4.8/5 It’s built for ecommerce and B2B marketers. G2 rating: 4.9/5

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52

Convert

APRIL 12, 2022

In fact, Carreri’s pulse analysis for different industries reveals a common theme—people don’t tend to share insights about their on-site experience. Mail Privacy Protection (MPP) has made sure of that. The best versions in a test are not chosen based on statistical validity allowing you to get a glimpse of your revenue potential.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52