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How to Optimize the Cost of B2B Marketing

Valasys

A new study from marketing research firm Gartner revealed that despite the proliferation of digitization, 77% of B2B buyers still are under an impression that making a purchase is time-consuming & even painful. This will open up more ideas and doors for creativity and new practices”.

Cost 40
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Allocadia’s MPM platform will inspire you to ditch your marketing spreadsheets

ClickZ

MPMs enable companies to plan, gain insights, and optimize multiple marketing campaigns and programs from one central location. By using Allocadia’s tools, GE Digital’s marketing organization reported 2.55 times greater return on marketing investment (ROMI) this past year. Content marketing platforms.

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Benefits of Content Personalization for B2B Marketers

Valasys

Furthermore, Gartner’s research shows that spending on ad & marketing technology is at the highest, amounting to a stunning 29% of the total marketing budget, thus, making it the single largest area of investment. Ways Content Personalization Benefits B2B Marketers.

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8 Reasons to Attend “CMO & Future of Marketing Middle East”: A Marketing Summit Sponsored by Valasys Media

Valasys

According to a report by Bizzabo, most event marketers (31%) believe that events are the single most effective marketing channel & surpass digital advertising which is preferred by 27% of the marketers & email marketing, being preferred by 25% of them. Drive better Audience Engagement & Business Growth : .