KoMarketing Associates

MARCH 24, 2014

Additional research shows us that Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. Twitter Profile: @Forrester. Why It’s Notable : Forrester is well-known as one of the premier sources of pragmatic and forward-thinking advice to global leaders in business and technology through research and analysis.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Work Management Twitter 120

KoMarketing Associates

SEPTEMBER 14, 2013

Please explain what Business to Individual (B2i) means and how B2B marketers can shift their mindset. They are searching and researching online, looking for solutions that fit their specific needs, and certainly trying before they are buying. How does content marketing play a part in the B2i experience?

Enterprise Management 120

Enterprise Management Work Management Marketing Management Top of Funnel 120

QuanticMind

MAY 23, 2019

Throughout the last decade, the rise of new technologies and the boundless growth of breakthrough solutions have together empowered digital marketers with a wealth of information at their fingertips that can be used to qualify the impact of marketing initiatives. The ones that mesh are probably leading-indicator metrics.

PPC 40

PPC Advertisements Advertising SEM 40

Webbiquity

JANUARY 10, 2010

Video search 101: Marketing and optimization by iMedia Connection. Noting some statistics on the explosive growth of online video, David L. Smith explains how marketers can use video search engine optimization (VSEO) and video search engine marketing (VSEM) to maximize both the organic and paid search value of video assets.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

B2B Marketing Zone Posts

MAY 3, 2010

HP, P&G) to the channel… The Difference Between B2B Leads and Personas - Marketing Interactions , April 17, 2010 B2B marketers have relied on lead definitions to define their marketing programs for years. I wrote an eight part series on building an effective lead generation program a while back.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40