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Report: Marketers Still Challenged to Find a Single Source of Data

KoMarketing Associates

Airtable recently published its “Marketing Trends Report,” and statistics showed that marketers believe between 20% and 49% of data is duplicated in multiple places, such as spreadsheets, docs and apps. This suggests that there is not a single source of data that marketers can turn to for all of the information they need.

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Survey: 24% of U.S. CMOs Have Been ‘Significantly Affected’ By COVID-19

KoMarketing Associates

Dentsu recently published the results of its 2020 CMO Survey, and statistics showed that 24% of CMOs based in the U.S. in particular, marketers have been struggling as they attempt to focus on growth and short-term performance. In terms of preparedness, most CMOs in the U.S. (52%) In the U.S.,

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. General Social Media Statistics. The Growth of Social Media: An Infographic by Search Engine Journal.

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Best of 2009: Social Media Marketing, Part 1

Webbiquity

Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#. Video search 101: Marketing and optimization by iMedia Connection.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

What percentage of web searches stop after page one of the results? How much do small businesses spend on search engine marketing? Social Media Statistics. Study: Spending On Email, Social And Search Rising by MediaPost Online Media Daily. Twitter Statistics. Facebook Statistics.