Zoominfo

OCTOBER 18, 2022

Market intelligence Includes internal surveys, external focus groups, and SWOT analyses Why is this distinction important? This, combined with the conventional wisdom about inbound demand-generation pioneered by the likes of HubSpot as long ago as 2009, perpetuates ideas that no longer align with how companies do business.

Lead Gen 130

Lead Gen Startups Demand Allocation 130

Hubspot

FEBRUARY 6, 2020

To do this, you might consider conducting a SWOT analysis, so you can look at the competition's strengths and weaknesses. Focus groups. Additionally, if you're a HubSpot user, many of these tools integrate with HubSpot. HubSpot's Marketing Hub. This is the process of learning more about your competitors.

CMS Development 96

CMS Development SWOT Paid Search Agency Hubspot 96

Convert

MAY 31, 2022

Here’s 10 ways you can conduct VoC research: In-depth customer interviews Customer surveys Social media listening Sales calls Customer reviews NPS Focus groups Feedback forms Insights from sales, support and CSMs Customer behavior mapping. A high level SWOT analysis. Personalized CTAs convert 202% better [ HubSpot ].

Product 52

Product Best Practices Work Management Paid Search Agency 52

Single Grain

JUNE 3, 2021

Audience research, buyer persona creation, SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, PEST (Political, Economic, Social, Technological) analysis, market segmentation, and risk analysis are some of the tasks the marketing director is responsible for. Which is better – focus groups or surveys?

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98