Martech

NOVEMBER 16, 2022

Link building is one of the most misunderstood aspects of an effective digital marketing strategy. These solutions have a fraction of the crawl Google has. Obviously, Google does not use any of these scores when deciding how to rank websites or treat links from them. We’d argue none of them.

Link Building 102

Link Building Internet Marketing Ad Building Planning 102

Lenny's Newsletter

SEPTEMBER 5, 2023

A surprising number of founders found their early customers by putting out compelling content online and first building a following. Also, major shoutouts for First Round Capital. When joining communities, focus first on adding value to the community. For your first set of customers, trust is the key.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Hubspot

FEBRUARY 7, 2018

Facebook Stories was, at one time, a separate website Facebook hosted to share actual stories of members who were using the social network in inspiring ways. The distinguishing factor is that unread stories display horizontally along the top, rather than vertically down the left side like in Snapchat. Pretty similar, right?

Facebook 76

Facebook Curation First-Mover Advantage Social Networks 76

Hubspot

MARCH 10, 2017

Like Snapchat Stories and WhatsApp Status, Messenger Day displays users’ ephemeral messages in a vertical list. Navigate to the App Store on iOS devices or Google Play on Android devices and make sure you’re using the latest version of Facebook Messenger. The takeaway for marketers? Commonalities. How to Use Messenger Day.

Facebook 78

Facebook Curation First-Mover Advantage Social Media 78

Biznology

APRIL 25, 2016

IBM has momentum in the Big Data market — generating $1.37 IBM has a big Big Data play through which it is aiming to be relevant to all market sectors. The company released 20 industry solutions as it targets, getting its analytics embedded into all areas of the maturing Big Data market. Source: Network World ).

Enterprise Management 80

Enterprise Management Work Management Paid Search Agency Marketing Management 80

SnapApp

DECEMBER 14, 2016

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62