KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Then use audience targeting and Facebook ads to get people to see it and sign up.”. Get Personal.

Social Media 96

Social Media Media B2B Tips 96

Marketing Insider Group

JANUARY 2, 2013

By the time a customer reaches out so a sales person their purchase decision is almost 60% complete , often having already made their mind about what they will buy. Be personal. A content strategy and a social strategy can work together make personal connections between the people that make your company and your customers.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 100

Convince & Convert

SEPTEMBER 20, 2010

Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees. Interaction. Think about that for a moment. Wrong approach. Which do you believe?

Twitter 147

Twitter CRM Business Paid Search Agency 147