Unbounce

JULY 5, 2023

Or how Google Docs can finish your sentences? The answer: AI, baby. Specifically, AI analytics. Both Netflix and Google have collected boatloads of data from the millions of people using their products. The more AI observes, the more it learns and improves. How is AI used in marketing?

Marketing AI 98

Marketing AI Analytics Marketing Analytics Tools Planning 98

Convert

DECEMBER 9, 2022

” Well, let me tell you, it’s all thanks to the magic of artificial intelligence and the power of my massive neural network. Disclaimer: This AI has a knack for sass and may spit out some zingers during the interview. Google Analytics Academy: Digital Analytics Fundamentals (Google).

Marketing AI 52

Marketing AI Multivariate analysis Budget Programs Conversion Rate 52

Outbrain

NOVEMBER 9, 2020

An increase in competition poses a problem for businesses trying to retain their market share and new entrants looking to capture market share. An analytics tool like Google Analytics provides you with information like how much time people spend on your site, what pages they visit, and where they leave your site.

Paid Content 48

Paid Content Marketing AI Multivariate analysis Mobile Advertising 48

SmartBug Media

NOVEMBER 11, 2019

If you don't already have a web analytics tool or ability to track your performance in your marketing automation/CMS, that is first on the list.). If you’re looking for an all-in-one solution that combines analysis and feedback to give you the big picture on the behavior of your online users, Hotjar is a good option.

Marketing Automation Services 61

Marketing Automation Services CMS Development Marketing Websites Tools 61

Martech Advisor

MARCH 30, 2020

Digital marketing books are the base that can accelerate your understanding of the industry and give you with the knowledge required to succeed as a marketer. Digital marketing is an evolving field with emerging trends constantly making headways. Digital Marketing For Dummies.

Paid Content 140

Paid Content Work Management Marketing Management Marketing Analytics Tools 140

Convert

SEPTEMBER 8, 2021

That’s where multivariate testing comes in. Everything from their price and features, to how they do business so you can make the right choice when deciding which multivariate tool to get. What Is Multivariate Testing? For example, we could have a heap of headline ideas and are not sure which will work.

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Convert

MARCH 13, 2024

The simplicity extends into its machine learning functions to help large-traffic sites run more sophisticated personalization and data tracking. AI roadmap: AB Tasty uses AI to automate parts of the optimization workflow and help with personalization and analytics. G2 rating: 4.5/5 G2 rating: 4.6/5

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52