Remove email-campaign multivariate psychographic
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B2B Marketing in Martech Age

Valasys

Mary Beth Parks, former Senior Vice President, Global Marketing, Hilton Worldwide conjures how technology can boost marketing endeavors: “Great campaigns result from collaboration, and technology should help support that collaboration. Modern B2B buyers expect marketing emails to be uniquely tailored to their needs.

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Email Marketing Manager: Role, Skill Set, and Job Description

Martech Advisor

An email marketing manager is responsible for end-to-end marketing activities through email campaigns. If you’re evaluating the option of becoming an email marketer, this article takes you through the role, skills, and job description of an email marketing manager. The Role of an Email Marketing Manager.

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10 of the Best Marketing Techniques for 2019

Hubspot

On a typical day, you’d write a blog post, hope it ranked on Google, send it to your email subscribers, and post it to your social media profiles. Email Subscriptions. As of now, subscribing to your favorite online publications through email is the best way to keep up with their latest stories and news. That was pretty much it.

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11 Practices for B2B Landing Page Optimization (LPO)

Valasys

The modern digitized B2B businesses rely on hyper-targeted campaigns which are based on the research derived from the omnichannel data of prospects, including their demographic, technographic, firmographic, psychographic, “fit-data” as well as data from their past researching behaviors & buying habits.