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4 Innovative Approaches to Collaborative Content Creation and Distribution

DivvyHQ

When you peel back the content curtain inside most companies, you'll find that almost everyone is trying to output more quality content. This is the exact subject Shane Barker is tackling today on the DivvyHQ blog. But a consistent challenge is getting in the way: effective collaboration.

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How Content Ties In to Your Agile Marketing Strategy

DivvyHQ

Content marketing teams, especially those in larger companies, often find that Agile principles can help them improve their content planning and production processes and bring visibility into the full scope of everything they’re working on.

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Should You Outsource Content Marketing?

DivvyHQ

Content marketing can be a laborious endeavor, so it's not surprising that many companies look to outsourcing this effort. If you're considering it for 2021, familiarize yourself with the pros and cons and determine if it’s a smart move for your content team.

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Technical Writer’s Dilemma: White Paper Vs. Blog Post

DivvyHQ

Technical writers and content marketers dwell in very different worlds. But those worlds are colliding much more frequently these days, especially when a company's audience benefits from highly detailed content on technical concepts, products or services. White paper or blog post. Why not both?

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