Convince & Convert

FEBRUARY 15, 2010

Social Media is Email Without the Database Because social communication feels more authentic and timely in most cases, email marketers must fully embrace testing, personalization and optimization to boost relevancy for recipients. Today, most contact preferences center around phone, email (HTML or text), and direct, postal mail.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Online Marketing Institute

NOVEMBER 16, 2012

B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. Actionable Analysis Analyzing Customer Data Conversion & ROI ROI Marketing Verifying Business Value. Media Planning Media Buying Publishing Display Advertising Video Mobile.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Email Marketing 40

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Why ignore it?

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Litmus

MARCH 15, 2024

We’ve been encouraging marketers to focus on developing a strategy to wean their media plans and martech stack off third-party (3P) cookies for some time (and we still are!) Other privacy rules that email marketers should know In the realm of omnichannel marketing, trust is a two-way street.

Work Management 100

Work Management Privacy Protection Marketing Management Privacy 100

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. It’s in our DNA.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Single Grain

JULY 6, 2023

You can elevate your business to new heights with a stellar promotional plan. From identifying your target market to choosing a catchy promotion name, from selecting an effective promotion type to deciding on key messages and promotional products, we’ll journey through the creation of a powerful promotional plan.

Promotion 52

Promotion Planning Examples SWOT 52