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Breaking Down the Inbound Marketing Mix

Hubspot

And, don’t forget to add calls-to-actions to the end of each of your blog posts and in your email marketing to improve lead generation! Helpful Link: Want More Leads? Spend 20% on Link Building. See what domains are linking to your competitors and see if there’s any opportunity for your website.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. Because blogging helps Indium reach target audiences, get the company message out and -- above all -- get found via search engines and social media.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

8220;Not having a strategy&# was the #1 marketing mistake people listed on the survey Mac McIntosh and I did (the upcoming e-book will list the other nine). The iPad is not a revolutionary new channel, but just a new component of the marketing mix. The 6 Marketing Keys Today , July 1, 2010. Inbound Marketing vs.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

In this must-read post for B2B marketers, Derek Edmond reviews research from TriCommB2B detailing the role of content marketing assets in B2B marketing (e.g., Types of Valuable Marketing Content by The Daily Numbers. Executives Fail to Focus on Social Media Marketing Strategy by eMarketer.

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Best SEO Guides, Tips and Resources of 2010

Webbiquity

Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building. Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint. The Business Of Burying Internet Search Results by NPR.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

Building Social Bookmarking Networks 101 by Search Engine Journal. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable.