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5 Reasons I’m Thankful for Social Media

Webbiquity

Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. I was recently friended on Facebook by a guy I went to high school with. Sure, surveys and focus groups still have their place, but you can learn a lot from what they’re saying in social media circles. Share this on Facebook.

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7 Ways to Market to the Subconscious Brain: The Homer Simpson Guide to Content Marketing

Writing on the Web

which carries an additional annual $117 billion tag. Companies and brands are gathering the wrong information, because consumer surveys and focus groups can only report back what they consciously experience …and it’s falsified by biases and flaws. Share this on Facebook. Use bullet points. Post on Google Buzz.

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Phony Testimonials and Dumb Social Proof

Writing on the Web

“This product has only been used in testing and focus groups; here’s some feedback from initial reviewers.&#. Share this on Facebook. If you protect client confidentiality, explain this and include the quote, with something that says because of ethical standards, client names cannot be revealed. Share this on Bebo.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Too many people come to Telligent, as a platform vendor (yes, we have multiple extensibility points and workflow definitions), and say they “Want Facebook&# for thier website. I’m not convinced there is a lot of evidence in BUSINESS communities that people come to those communities for social networking (like Facebook / MySpace).

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Being in marketing, I’m always amazed that in every pitch to a client, Don always hinges a million-dollar contract on one or two simple things, such as a tag line or a visual. Duplicate your Twitter Strategy on Facebook. Becoming proficient in Facebook marketing is an essential ingredient for modern marketing success.