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How to Run a SWOT Analysis for Your Business [Template Included]

Hubspot

A SWOT analysis is a useful technique to evaluate a new project or objective your business faces, or your business as a whole. Essentially, a SWOT analysis is a roadmap for how you should move forward with your business, which opportunities you’re missing out on, and which challenges you should tackle. What is a SWOT analysis?

SWOT 101
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Crticial B2B Marketing Actions for the New Normal

B2B Marketing Traction

There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys. You can view the SWOT with Actions on one page. The challenge with a SWOT analysis is being honest and open – transparent – about what is good and bad about your business.

SWOT 100
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Crticial B2B Marketing Actions for the New Normal

B2B Marketing Traction

There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys. You can view the SWOT with Actions on one page. The challenge with a SWOT analysis is being honest and open – transparent – about what is good and bad about your business.

SWOT 100
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How to Create a Promotional Plan (with Examples & Strategies)

Single Grain

Public relations Sales promotion Social media marketing Online marketing Advertising Personal selling Conduct a SWOT Analysis What Are the Main Components of a Promotional Plan? This can be based on demographic information, lifestyle, consumer behavior, and other factors. What Are Promotional Strategies?

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How to conduct a speedy social media audit (free template included!)

Sprout Social

Audience demographics. You know, like that YouTube account with two subscribers or the Pinterest profile you haven’t touched in three years. Dig into your demographic data. From how you speak to your audience to prioritizing different content or platforms, demographic data matters. Engagement metrics.

Template 145
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How to Do a Competitive Analysis So Good Your Competitors Can’t Compete

ClearVoice

It might also be something your SWOT team does to determine your company’s strengths, weaknesses, opportunities and threats. Well, the good news is that your company is probably already on Facebook, Instagram, YouTube and/or Twitter if you’re serious about reaching an audience. But how best to do this? Or is it a vanity play?

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

B2B Voices ( Trade Youtube Twitter Leads Sales ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). Content Marketing Results: Landing Pages Rule , July 12, 2010. June 8, 2010.