Marketing to Today’s Chameleon Consumer: Insights from Dr. Michael Solomon
Content Standard
MAY 6, 2024
Forget your traditional marketing demographics! According to Michael, the answer lies in developing peer-to-peer (P2P) channels where you can derive innovative product ideas directly from your consumers. Michael Solomon from Skyword on Vimeo. Today’s consumers are chameleons, blending identities and buying based on the situation.
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