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How to Leverage Intent Data to Drive More Business

NetLine

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. Intent data helps to build a pipeline of qualified leads faster with the assurance they’re a good fit.

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Intent Data: How to Generate Quality Sales and Marketing Leads

DealSignal

Intent data allows you to identify and target these specific folks, almost in real time. For example, when online users browse the internet, they leave a trail of intent signals in their path—page clicks, time spent on a page, and more. B2B intent data is a collected set of those signals.

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Avoiding the Blind Spot for Marketing and Sales Qualified Leads

SalesIntel

A Marketing Qualified Lead (MQL) is a lead who has expressed interest in your offering, participated in your marketing campaign, or is more likely to become a customer than other leads. These are prospective leads interested in you but haven’t yet taken the next step into a sales discussion. Schedule a Demo.

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Asked and Answered: Which Opportunity Scoring Model is Better & Why

Vision Edge Marketing

Define intent signals : This step requires you to identify key indicators of buyer intent, such as specific content consumption patterns, frequency of website visits, or specific search queries. How Do Buyer Intent Signals Lead to Better Conversion Rates?

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Account Based Marketing Strategies: 7 Tactics to Improve Campaign Performance

DealSignal

If you’re new to the term “intent-based leads,” these are customers who are actively shopping for a product or solution like yours who are demonstrating strong intent to buy. Data platforms like DealSignal can find buyers who are demonstrating interest, or “ intent signals ,” that you want to keep tabs on.

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Intent Data: The Good, the Bad, and the Illegal

Terminus

But, if you’re prospect searches “Facebook, Instagram, or Snapchat,” terms directly relevant to social media, and views a site that does not include your specific keyword, the intent data won’t reflect that prospect’s interest. . If you’re looking to partner best-in-class data with the leading ABM platform, request a Terminus demo now.

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Intent Data: The Good, the Bad, and the Illegal

Terminus

But, if you’re prospect searches “Facebook, Instagram, or Snapchat,” terms directly relevant to social media, and views a site that does not include your specific keyword, the intent data won’t reflect that prospect’s interest. . If you’re looking to partner best-in-class data with the leading ABM platform, request a Terminus demo now.