Biznology

JANUARY 30, 2015

How do I match and de-duplicate customer records effectively? How should I handle unstructured data, like social media content. User-generated social media content may offer valuable insights into customer needs and issues. This can be an expensive, but very helpful, tool. Like this post? Sign up for our emails here.

De-duplication 80

De-duplication Work Management Marketing Management Marketing Attribution 80

SmartBug Media

APRIL 17, 2020

Marketo allows you to manage truly multi-channel marketing experiences across social, web, and digital ads—and sales empowerment tools help your reps build consistent email journeys throughout the customer lifecycle. De-duplicate your leads. But its potential goes far beyond email and event management.

Marketo 66

Marketo SMB Lead Scoring Lead Ranking 66

Single Grain

JUNE 28, 2019

Group A sees your standard page with a 150-word product description; Group B is redirected to a duplicate of the page with a 400-word product description. The answer is simple: Don’t index the duplicate pages. You could run a controlled experiment that shows different versions of a webpage to different control groups.

SEO 104

SEO CTR Lead Scoring Lead Ranking 104

Single Grain

AUGUST 19, 2021

Hreflang tags are also helpful in avoiding the duplicate content issue because you explicitly indicate that there are alternative pages on your domain. Remember: If you do not translate the page content and still have separate URLs in your website targeting different countries, Google will count the pages as duplicates.

SEO 98

SEO Optimization Lead Scoring Lead Ranking 98