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20 Ways to Generate ROI from a Corporate Blog

Webbiquity

.&#. It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. Gather market intelligence. At least without a very attractive incentive to do so.)

ROI 100
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Web 2. Slowww - Low Adapatation by Corporations

Anything Goes Marketing

I Plan to Increase my Lead Generation by 3 billion % in 30 days Marketers make many promises and not all of them are based on facts (I know, you're saying "really??"). Marketers first need to convince management to trail this concept and then need to prove how podcasts (and other web 2.0. strategies) affect the bottom line.

Web 2.0 100
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Content Curation in B2B Marketing

Online Marketing Institute

Business Blogging for Realtors Advertising and Search: the one-two punch Content Curation in B2B Marketing 12 Tips for Marketing New Blogs Archives: Buzz Cloud: Recent Readers: Tag Cloud: Add new tag advertising Apple b2b marketing Biz Growth News blog blog carnivals blog conferences blog contests blog marketing blog mistakes blog optimization blog (..)

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Strategic Guy: Three Phases of Social Media Maturation

Online Marketing Institute

I welcome your comments to this blog post or you can add specific content to this article at this wiki: Three Phases of Social Media Maturation Posted by Marc Hausman at 6:04 PM Labels: BearingPoint , Epok , GovDelivery , Microsoft , social media , Spirent , technology public relations 8comments: MIke Dubrall said.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

For those needing more capabilities to help with sales enablement or account-based communication, I would add: 8) Sales/marketing portal or workspace — includes account spaces/threaded discussions, sales call/activity prep, libraries for marketing content, task lists. Just makes it easier to manage all the stuff.

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Your Customers Love You, and This is Why

GreenRope

When we created GreenRope, we wanted it to be an evolution from simple email marketing to what we call “Complete CRM” To us, this means providing a CRM with email marketing, events, projects, social, wiki, customer service, and more, all linked together and connected to automation and predictive analytics.

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Your Customers Love You, and This is Why

GreenRope

When we created GreenRope, we wanted it to be an evolution from simple email marketing to what we call “Complete CRM” To us, this means providing a CRM with email marketing, events, projects, social, wiki, customer service, and more, all linked together and connected to automation and predictive analytics.