PureB2B

AUGUST 3, 2016

That is, with an actual human being behind the keyboard crafting their ideas into a blog post, and publishing it after (several rounds of) editing. Sharing valuable information is a great way to get customers to trust your brand, and blogging is the perfect platform for you to do exactly that. Build Authority and Establish Trust.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Leadspace

OCTOBER 6, 2019

Biznology recently published an article about New York’s happiest B2B database marketer , where the author advocates for adopting an “ideal state” data model and then filling in the blanks to make it actionable. In our book, Outside-In Marketing , James Mathewson and I explain numerous ways to enrich data.

B2B Marketing 48

B2B Marketing Top of Funnel Enterprise Management Paid Search Agency 48

Hubspot

JULY 10, 2015

Publishers have faced several challenges with the explosion of digital media over the past ten years. Despite the challenge this presents, the opportunity here is HUGE if you can wrangle together a system that combines these silos into one unified database. Here are some tips to help you build a powerful unified database.

ROI 28

ROI Marketing Automation Services Funnel Advertising Digital Marketing Funnels 28

PureB2B

AUGUST 3, 2016

That is, with an actual human being behind the keyboard crafting their ideas into a blog post, and publishing it after (several rounds of) editing. Publishing quality content in a steady fashion shows that you’re offering a service or product that is here for the long haul and that you’re not simply looking to make a quick buck.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Hubspot

MAY 22, 2015

There is a fundamental disconnect between what many publishers sell, and what their customers want. Publishers value and sell reach and demographics while their customers value and need campaigns that measurably increase sales pipelines. Railroads and the Evolution of the Publishing Industry. Yes, this can be done.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Top of Funnel Work Management 28

SnapApp

APRIL 3, 2017

The market is so saturated it's becoming harder and harder to break through the noise and engaged readers. . I mean, there are over 4 million blog posts published every single day. Today, marketers, advertisers, and consumers are drowning in information. . But with interest and popularity comes challenge. Let it sink in.

Interactive Marketing 85

Interactive Marketing Planning Paid Search Agency Top of Funnel 85