Moz

FEBRUARY 4, 2020

Posted by Dr-Pete In 2014, Google introduced the featured snippet, a promoted organic ranking that we affectionately (some days were more affectionate than others) referred to as "position zero" or "ranking #0." On January 23, Google announced a significant change (which rolled out globally on January 22). How does Google count to 10?

Positioning 72

Positioning De-duplication CTR SERP 72

Conductor

FEBRUARY 18, 2020

The first was a blow to a lot of publishers we follow, and the second had people freaking out as they saw their average rankings plummet in Google Search Console. Google Core Algo Update and the Fearsome Featured Snippet. On the bright side, Google isn’t using silly names like Penguin and Panda to announce their algo updates.

De-duplication 71

De-duplication CTR SERP Comparison 71

Conductor

JANUARY 24, 2020

On January 22nd, 2020, Google rolled out a change to featured snippets (FS), the information block that appears at the top of a search results page (SERP). It’s safe to assume Google didn’t think this would be a very disruptive change because it was rolled out across 100% of pages globally, rather than tested incrementally.

Features 111

Features SEO CTR SERP 111

Single Grain

JUNE 28, 2019

Are you struggling to get website traffic from Google? However, The Sleep Judge ’s SEO Manager, Roman Kim, thinks that: “Rewriting large parts of existing content would not be a very good test, as it would invoke Google's content freshness algorithms, so it would not be a fair test against control pages that did not receive updates.”.

SEO 104

SEO CTR Lead Scoring Lead Ranking 104

Content Standard

JUNE 25, 2023

Second, the implications of generative AI being embedded in search engine algorithms and Search Engine Results Pages (SERPs). How can I optimize my content for Google and Bings new search? The sheer volume of online content being generated with AI will raise the bar for what it takes to make it onto SERPs. The lesson here?

SERP 69

SERP SEO Generation Long Tail Marketing 69

seo.co

OCTOBER 4, 2020

When you’re looking for something—a good restaurant to eat at, the name of a good tax attorney, or just a random fact about the movie you’re watching—you usually turn to Google. And everybody clicks on one of the first entries in the search engine results pages (SERPs) they find. Everybody does. Image Source: WhoIs ).

Lead Scoring 111

Lead Scoring Lead Ranking SEO Google 111