The Point

SEPTEMBER 6, 2011

When marketers embark on a formal lead nurturing strategy, opportunities for process improvement can arise in unexpected ways. That was the experience for iDirect , a leading provider of satellite IP communications based in Herndon, Virginia. All this presents real challenges for both demand generation and lead management.

Lead Nurturing 100

Lead Nurturing Lead Scoring Sales Qualified Leads Lead Ranking 100

SalesGrape

NOVEMBER 19, 2023

One such challenge is navigating through strict regulations and compliance requirements that govern pharmaceutical marketing. Pharmaceutical companies must adhere to stringent guidelines set by regulatory bodies like the Medicines and Healthcare products Regulatory Agency (MHRA) or the Food and Drug Administration (FDA).

Cost per Lead 87

Cost per Lead Lead Generation CPL Generation 87

Circle Studio

OCTOBER 4, 2018

In many ways, marketing automation software is a lot like CRM software in that it’s a fantastic technology tool with tremendous power, but it’s only as good as the implementation, process and commitment behind it. Most automation platforms have a similar set of tools, such as automated programs, website visitor tracking, lead scoring, etc.

Marketing Automation Services 79

Marketing Automation Services Enterprise Management Work Management Marketing Management 79

Martech

MARCH 22, 2022

One of email’s great benefits is that it plays well with other digital channels like websites, search marketing, social media and SMS. It has a strong record of driving engagement and revenue but can also combine with other channels such as search, social and SMS marketing to reach out to the widest possible audiences.

Email Marketing 122

Email Marketing Planning Work Management Marketing Management 122

Valasys

JULY 26, 2021

Selecting the right Content Management System (CMS) can be bamboozling for marketers. Nonetheless, it is an absolute imperative for marketers to create digital content or website content – allowing content creators & programmers to design & redesign web templates, articles & possesses an even publishing workflow.

Digital Asset Management 52

Digital Asset Management Enterprise Management CMS Development Work Management 52

Valasys

FEBRUARY 11, 2020

Selecting the right Content Management System (CMS) can be bamboozling for marketers. Nonetheless, it is an absolute imperative for marketers to create digital content or website content – allowing content creators & programmers to design & redesign web templates, articles & possesses an even publishing workflow.

Digital Asset Management 59

Digital Asset Management Enterprise Management CMS Development Work Management 59

Hinge Marketing

APRIL 6, 2017

Frequently, buyers will check out your website and even ask around on social media to verify a referral. Whether you provide accounting, finance, architecture, engineering, technology or government services, you’ll want to avoid these common pitfalls. Who Is This For? There’s also a fundamental need to convey credibility.

Work Management 89

Work Management Marketing Automation Services Marketing Websites Marketing Management 89