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How Quickly Should I Suspend or Delete Non-Responsive Leads?

The Point

A client asks: How long should a lead be chronically non-responsive before they’re marked as “marketing suspended”? Over time, an accumulation of stale, non-responsive leads can bump you to a higher pricing tier for your CRM or marketing automation license. . What best practices should we put in place?

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10 Things to Do When Marketing Spend is On Hold

The Point

Like surveys, podcasts are ideal fodder for social media (especially LinkedIn), lead nurturing , and demand gen. Are your landing pages and forms compliant with data privacy laws like GDPR? Use this time to solicit their input on where marketing can best help source new leads, drive engagement, or close new deals.

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How to Buy Leads for B2B in 2024: Top 15 Websites and Pricing

SalesIntel

Pricing Plans: Plans start at $69/month for individual licenses and $199/month for teams. Key Features: 95% accurate human-verified data, technographic information, intent insights, seamless CRM integration, research-on-demand team, and a 4.3-star SalesIntel also provides intent data to help you identify the perfect time to reach out.

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How to Create an Ecommerce Checkout Experience Shoppers Don't Hate

Hubspot

While it is more convenient for your lead nurturing to establish a login, this is a significant barrier to purchase and will deter a good chunk of potential first-time customers. You can also use this information to track shoppers’ interactions using an integrated CRM like HubSpot for WooCommerce. Make it mobile-friendly.