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How to Create Content Intelligence That Drives Engagement & ROI

PathFactory

B2B marketers have a major content ROI problem. An audience that wouldn’t think twice about handing over their email address in exchange for our latest whitepaper. There’s no way around it: B2B marketers need to improve their content operations and AI capabilities if they want to increase engagement and drive ROI moving forward.

ROI 52
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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Should there be an ROI on relationships? Michael has been working in marketing and sales for over 17 years in various roles where he uses customer insights to drive sales, ROI and customer loyalty through effective sales and marketing strategies. Also, highly recommend his book, The Social Media ROI. You expand it.”

Twitter 100