Remove long-tail vertical
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10 PPC Trends You Can’t Ignore in 2020

Single Grain

When it comes to PPC, AI will allow marketers to create more effective ad campaigns and is particularly useful to: Predict the CTR of future ads. You can power up your Amazon Ads campaign with the help of AI to: Automate bids (for both short-tail and long-tail keywords). Optimize ad campaigns for long-tail keywords.

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YouTube for Business: What You Need to Know to Succeed

Vidyard

YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. You can upload videos in other aspect ratios, like the rather old school-looking 4:3 (used on older TVs) or new school-looking vertical video (taken with a smartphone). Clickthrough rate (CTR). How to Share YouTube Videos. Watch time.

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article thumbnail

YouTube for Business: What You Need to Know to Succeed

Vidyard

YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. You can upload videos in other aspect ratios, like the rather old school-looking 4:3 (used on older TVs) or new school-looking vertical video (taken with a smartphone). The YouTube player aspect ratio is 16:9, known as widescreen.

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