Hackers Are Draining Your Ad Budget: What You Need to Know About Digital Ad Fraud
Hubspot
DECEMBER 12, 2014
But with the advent of Web 2.0 and then Web 3.0 This didn''t scale very well, so hackers moved on from relying on humans to developing more sophisticated bots that can click on ads themselves.". These new websites are designed to show search ads and then self-click on them to siphon CPC revenue.
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