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#SMMW17: Hot Topics and Top Influencers

Onalytica B2B

Social Media Marketing World 2017 (SMMW17) was a wonderful event where over 200 speakers and over 3000 attendees from over 50 different countries around the world descended on San Diego to create a historic event for social media marketers. Leading social media marketers travelled to #SMMW17 learn about best practice in the industry.

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Telecoms: Top 100 Influencers and Brands

Onalytica B2B

The market is in decline due to large-scale rollouts of 4G networks in the US and China, the world’s two biggest economies, coming to an end. This insight was echoed in another recent article suggesting that telecom service providers across the globe are facing challenging market conditions. MAPPING THE TELECOMS COMMUNITY.

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B2B Marketing: Top 100 Twitter Influencers

Onalytica B2B

70% of B2B marketers are creating more content than they did one year ago. This data comes from the 2015 B2B Content Marketing Trends report from the Content Marketing Institute and MarketingProfs. So B2B marketers are furiously creating more content. Top 100 B2B Marketing Twitter Influencers. Ann Handley.

Twitter 100
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PR 2015: Top 100 Influencers & Brands

Onalytica B2B

Add to this the increase in content marketing and you have to the noisy, digital world we live in today. One of the most time consuming parts of influencer relations (or influencer marketing) is identifying the right thought leaders. Mapping the community. PageRank (Normalised). PageRank (Normalised). Beki Winchel.

PR 100
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Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)

Webbiquity

The digital marketing blogs and media have lit up in the last couple of days with reports that “guest blogging is dead,” based on this post from Matt Cutts, the head of Google’s Webspam team. There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.).

PageRank 100
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MWC 2016: Top 100 Influencers and Brands

Onalytica B2B

Beautiful, aggressively-priced mid-range phones from China; Huawei preparing to bulldoze its way into the Western market; and awesome VR demos all over the place. ” MAPPING THE COMMUNITY. What we discovered was a very engaged community, with much discussion between individuals and brands. Download The Full Report.

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Beauty Bloggers: Top 100 Influencers and Brands

Onalytica B2B

Beauty bloggers often help drive online trends, from achieving the perfect Kim Kardashian-esque contour – the 2015 beauty industry buzzword – to strobing (highlighting) which is taking the online beauty community by storm. Here’s what we found: MAPPING THE COMMUNITY. WHAT ARE THE EXPERTS SAYING? TOP 100 INDIVIDUALS.

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