Marketing Insider Group

JANUARY 12, 2021

Here are some areas to consider when building exposure-based sponsorship packages: Event registration pages. Event microsite. Jordan Schwartz is president and co-founder of Pathable, an event app and website platform for conferences and trade shows. Email communications. Splash page on your event website. Branded breakout rooms.

Tips 298

Tips Co-Registration Microsite Pricing 298

Webbiquity

FEBRUARY 14, 2010

One of the biggest challenges b2b marketers face is what to do with all of those “names&# that come into your system that aren’t really “leads&# yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. How do you separate hot leads from long-term leads from tire-kickers?

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Similarly, Microsoft Dynamics CRM’s website claims “familiar and intelligent marketing capabilities” that help you “market more effectively, improve productivity, and gain actionable insight into your marketing efforts”. Forms Registration forms can be placed on landing pages, microsites, and the corporate website.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

WebMarketCentral

SEPTEMBER 29, 2009

One of the biggest challenges b2b marketers face is what to do with all of those "names" that come into your system that aren't really "leads" yet; contacts collected from white paper downloads, webinar registrations, trade shows and other activities. How do you separate hot leads from long-term leads from tire-kickers?

Marketing Automation Services 20

Marketing Automation Services Work Management Marketing Management Marketing Automation 20

SnapApp

JUNE 2, 2017

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . Create an interactive tour of your product or solution , letting prospects get a mini demo without the presence of a sales rep. Provide a quote calculator on your pricing or product page. Paid Media. Landing Pages. Case Studies.

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

Marketing Insider Group

JULY 1, 2020

A promo video, as high-quality as the video production may be, isn’t a piece of useful video content designed to resonate with a target group at a specific stage of the buyer’s journey, and that is connected to the other content within your strategy. Better quality content production. Start with a Strategy.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

SnapApp

JULY 7, 2017

Top stage (awareness): Assessments , quizzes, and video Middle stage (consideration): Calculators and assessments Late stage (Decisions): Calculators , product pickers, and interactive whitepapers. Orbit Media | Co-Founder/ Strategic Director. . . However, the content types listed above were most popular. . Andy Crestodina.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118