Content Marketing Institute

SEPTEMBER 3, 2018

We know how important it is for content marketers to tie their results to marketing and business goals, so we’ve updated it with new suggestions and resources. What does it mean that your content marketing is “working?” In general, this means it’s supporting your marketing and business goals. How to track basic KPIs. cmcphillips Click To Tweet.

Webinar Metrics 105

Webinar Metrics Peer-to-peer Effectiveness Content Marketing 105

Marketing Insider Group

JULY 13, 2010

In this post I will review a whitepaper produced last month by Toolbox.com in conjunction with PJA Advertising + Marketing called “ Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know “ (registration required) on social media usage. You are most certainly not the only one.

Social Media 100

Social Media Peer-to-peer Social Marketing B2B Marketing 100

Pam Didner

JANUARY 1, 2021

One of the primary reasons people attend conferences is to meet like-minded people and industry peers. Registrants found juggling WFM, families and multi-day online events exhausting even though they badly wanted to unite with friends and colleagues from previous years’ events. 2020: Looking Back & What Lies Ahead.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Capstone Insights

OCTOBER 4, 2017

For example, how many companies are using progressive profiling in their online registration forms? Also, how many forms, emails, and programs are being created and used by peer companies (e.g. That really intrigues me. That being said, I don’t get it. What am I missing? same size, average sale price, and industry). Email management.

Marketing Automation Services 49

Marketing Automation Services Marketing Automation Work Management Marketing Management 49

Capstone Insights

OCTOBER 4, 2017

For example, how many companies are using progressive profiling in their online registration forms? Also, how many forms, emails, and programs are being created and used by peer companies (e.g. That really intrigues me. That being said, I don’t get it. What am I missing? same size, average sale price, and industry). Email management.

Marketing Automation Services 40

Marketing Automation Services Marketing Automation Work Management Marketing Management 40

Adobe Experience Cloud Blog

MAY 4, 2011

Some now also integrate with next-generation API’s and connectors , allowing them to easily sync registration information with select marketing automation platforms. Make the registration process as simple as possible. Create the registration flow. Webinars can’t be taken lightly. Pre-Webinar Checklist.

Webinar Metrics 48

Webinar Metrics Co-Registration Work Management Lead Scoring 48

Sword and the Script | B2B

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. That much is apparent I compiled this year’s list of marketing and communications predictions. Yet it’s also interesting to note there were quite a few that didn’t mention AI at all. There are some caveats to note.

Marketing AI 129

Marketing AI Paid Content Work Management Marketing Management 129