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How to Build a B2B Email List that Converts: Proven Strategies and Future Trends

Only B2B

Optimize your website for lead capture: Place prominent and strategically positioned opt-in forms on your website to capture leads. Offer newsletter subscriptions, webinar registrations, or access to exclusive content as incentives for visitors to subscribe.

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29 Simple Ways to Grow Your Email List

Hubspot

Promote one of your lead-gen offers on Twitter. Create a Twitter campaign to promote an ebook or a free resource to your followers that requires an email address to redeem. Use your Facebook Business page or LinkedIn Company Page to post links to the same gated offers you might also host on your blog posts. The best part?

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

Key features include advanced targeting, A/B testing capabilities, and detailed analytics, allowing users to tailor their lead generation strategies to their audience and continuously improve their effectiveness. The plugin integrates with a wide array of email marketing services, facilitating seamless lead capture and nurturing.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

Key features include advanced targeting, A/B testing capabilities, and detailed analytics, allowing users to tailor their lead generation strategies to their audience and continuously improve their effectiveness. The plugin integrates with a wide array of email marketing services, facilitating seamless lead capture and nurturing.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

In addition to serving as the co-founder of startups like Viximo and Boundless Learning -- which were both acquired -- he also worked in venture capital (VC) as an entrepreneur-in-residence. Use Twitter retargeting. Since Twitter has a 280-character limit, these short snippets are prime for sharing. Leads -- they’re great!

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

A conversion path is a series of website-based events that facilitate lead capture. In its most basic form, a conversion path will consist of a call-to-action (typically a button that describes an offer) that leads to a landing page with a lead capture form, which redirects to a thank you page where a content offer resides.