Remove CMO Remove FAQ Remove Storytelling Remove Touchpoints
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5 Simple Things That Are Hurting Your Building Products Marketing

Navigate the Channel

View marketing as a long-term commitment, employing regular touchpoints to build relationships and stay top-of-mind. What role does storytelling play in branding? Storytelling helps humanize your brand, create emotional connections, and differentiate your business from competitors. Why is target audience segmentation important?

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Top 10 Best Converting Shopify Themes (+ How to Choose the Perfect Theme for Your Online Store)

Convert

The most effective Shopify themes seek to minimize the touchpoints needed for a user to achieve their on-site goals. Marc Bromhall , CMO at Surf Gear Lab. With that in mind, you get features that allow you to harness various media (text, images, videos) to guide your web visitor through a visual storytelling journey. Ratings: 4.5

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Debunking the Myths: 5 Content Marketing Fundamentals You Need to Know

nDash

Daniel Glickman, CMO at Roojoom , tells us, “A startup’s biggest challenge, in terms of marketing, is that they may have a very innovative product, but they need to break through the noise of the competition.” That could mean including a FAQ at the bottom of each blog post highlighting and summarizing content.