Webbiquity

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Buzz Marketing for Technology

MARCH 16, 2010

Both of these situations provide an opportunity to reach out with an offer of assistance, information, or even a free demo or sample. Then all you have to do is feed this list into your listening platform and you should be able to create a steady stream of Social Media Leads! Tweet This! Share this on Facebook. Share this on Linkedin.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Online Marketing Institute

NOVEMBER 7, 2010

It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. You will be navigating your prospects through this sea of content by leading them to the most relevant important information.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Convince & Convert

SEPTEMBER 21, 2010

[link] Develop a Social Media Strategy in 7 Steps | Social Media Marketing | Social Media Consulting – Convince & Convert « Netcrema – creme de la social news via digg + delicious + stumpleupon + reddit [.] Don’t these collide? Or Loyalty for Nothing -> Acted once?

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Online Marketing Institute

JANUARY 4, 2011

Sample image from 2009 blogger quotes project 7. Use other social channels for distribution, but focus on your site I don’t do too much to nurture followings in external networks, I simply feed content into Twitter, Facebook, LinkedIn, etc. and focus my time on creating the best possible content. What did I learn?

Tactics 40

Tactics PR Buzz Planning 40

Convince & Convert

MARCH 9, 2010

A recent feature on CIO.com on “ 10 of World’s Strangest Social Networks &# gets it all wrong. Somebody’s “strange&# social network is someone else’s potentially thriving customer community. What about Baskin Robbins – with a promotion offering free samples (and extra napkins)?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100