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Integrate Social Media Into Your Marketing Mix

Marketing Insider Group

At the same time, you know that social media has changed the marketing landscape : shouting to prospects with endless email offers may produce leads but you’re worried about the longer term implications to your market. So how do you incorporate social media into the marketing mix? All rights reserved.

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Need to Drive Leads? Try These Traditional Tactics Now

Marketing Insider Group

Paid Search While email can have very little cost and ongoing investment in SEO is simply a requirement for today’s business websites, paid search is often the next place to invest if you are looking to drive cost-effective leads. All rights reserved.

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How To Shorten The B2B Buyer Cycle With Landing Pages

Marketing Insider Group

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. We have also had success with creating specific content around each step in the buy cycle on each landing page. All rights reserved.

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How To Shorten The B2B Buyer Cycle With Landing Pages

Marketing Insider Group

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. We have also had success with creating specific content around each step in the buy cycle on each landing page. All rights reserved.

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B2B Lead Generation Blog: Lead Generation for the Complex Sale

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Whats your definition of lead generation?

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B2B Lead Generation Blog: Sales and Marketing as a Team: Five Tips to Improve Performance

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Does your sales team have sales-ready messaging?

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B2B Lead Generation Blog: Google Makes Web Analytics Free but will it help your lead generation?

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.