Inbox Insight

APRIL 14, 2023

Building an effective Target Account List (TAL) sets the solid foundations required for a successful Account-Based Marketing process. It’s therefore vital to apply a structured process to your TAL to get it right first time. Tier 2 – these accounts meet most of your ICP criteria and have demonstrated buyer intent.

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DealSignal

APRIL 10, 2024

Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time and are likely to make a decision before ever talking to your sales team. When you wait, you miss out on potential earned revenue from buyers who are ready to buy your solution now.

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NetLine

DECEMBER 18, 2023

Buyer-level intent data, specifically, is sourced from dozens of intent signals that are gathered from multiple touch points throughout the customer journey, from the content prospects consume to the conferences they attend. This data enables sales teams to focus marketing spend on prospects who are actively ready to buy.

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SalesIntel

SEPTEMBER 13, 2021

Your sales and marketing teams spent a lot of time and effort answering this question. But even if your sales staff calls someone who precisely fits your buyer persona, they fail to close the deal. But even if your sales staff calls someone who precisely fits your buyer persona, they fail to close the deal.

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Binary Demand

JUNE 21, 2023

Let’s explore what it is and why it has emerged as a game-changer for sales and marketing strategies. In this article What is B2B Intent Data? How is B2B Intent Data Collected? Uses of Intent Data in B2B Marketing Why is Quality Intent Data Important? FAQs on B2B Intent Data Q.What is buyer intent data?

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Madison Logic

FEBRUARY 10, 2023

Without a TAL, you risk wasting resources and time, low conversion rates from your campaigns, and decreased ROI. Building a target account list is an involved process that combines both art and science. The secret is a strong Ideal Customer Profile (ICP). We’ve simplified the process for you with three key steps.

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Zoominfo

APRIL 9, 2024

Having a sophisticated range of intent data available from a single source of truth can be a powerful advantage. That’s why ZoomInfo is delighted to announce that TrustRadius, a leading software buyer intelligence platform, is now fully integrated into ZoomInfo Sales.

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