Lead Generation Marketing 101: How to Find Leads Your Sales Team Wants to Close
Zoominfo
JANUARY 8, 2021
Lead gen marketing is what businesses do to attract ideal customers. That includes working with your sales team to identify the target buyer’s demographics, firmographics, preferred social media platforms, and where they are in the buyer’s journey. How do you know when your MQL is ready to talk to sales? Read several blog posts?
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