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6 Ways to Expand Your Perspective: The B2B Marketer as CEO

Rev

First through conferences when I worked with MarketingSherpa , which hosted the largest, vendor-neutral Email Summit in the World, and then through our work with the Direct Marketing Association where he served on the Email Experience Council. The best, or most attractive, advice Ryan gives is to have fun. Have fun, my God.

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Marketer of the Month Podcast – The Artfulness of Value Exchange in Marketing with Drew Neisser

Outgrow

Welcome to the Marketer Of The Month blog! From running an experiential guerilla agency to leading a cutting-edge strategy firm – in this podcast, we hear about Drew Neisser’s journey at Renegade and starting CMO huddles. It was huge, we were their second largest vendor. How to determine the true value of your content.

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25 Case Study Examples Every Marketer Should See

Hubspot

And while that's great -- the company created a solution for vertical farming startup INFARM's challenge -- it doesn't stop there. Network security provider WatchGuard is able to do that through this video, which tells the story of how its services enhanced the attendee and vendor experience at the Windmill Ultimate Frisbee tournament.