Webbiquity

MAY 10, 2011

.&#. It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. The core of social media marketing efforts should be the corporate blog. What should they promote?

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Anything Goes Marketing

MAY 1, 2007

From the article Business Crawls onto Web 2.0 , the path to large corporations adopting to Web 2.0. looks promising as it seems that over half of the companies surveyed either have a blog or plan to have one (internal or internal) and the same goes for RSS ( Click here for the image ). However, the key words here are "or plan to have".

Web 2.0 100

Web 2.0 RSS Wiki Trade Show 100

Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. I cannot imagine the need for original blogging going away anytime soon. Â Satisfied readers can turn into interested prospects and satisfied customers.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40