Remove Blog Remove Burn Rate Remove Differentiation Remove Funnel Advertising
article thumbnail

Our Unique Approach to Content Marketing in 2017

Directive Agency

Yes, you want to maximize the visibility of your brand, but you don’t want to burn money doing so. Why is it that you are building your different blog posts around keywords ? Which is bound to generate a high bounce rate. B2B content marketing goes far beyond just blog posts. Let me explain. Link Building Content.

article thumbnail

B2B Category Creators Episode 3 Transcript

Metadata

So, if you can study that… That book was written in 1986, or go back to 1924, Eugene Schwartz’ Scientific Advertising, or Claude Hopkins, 1924. We have a podcast, a blog, and an email list, and I know that when I create something, it makes waves. 30% open rate. That’s the number one thing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Category Creators Episode 3 Transcript

Metadata

So, if you can study that… That book was written in 1986, or go back to 1924, Eugene Schwartz’ Scientific Advertising, or Claude Hopkins, 1924. We have a podcast, a blog, and an email list, and I know that when I create something, it makes waves. 30% open rate. That’s the number one thing.

article thumbnail

21 Ways You Can Use Outgrow Interactive Content 

Outgrow

A user is more than willing to give us their contact information in exchange for some real value-based information, such as ‘ Calculate The Number Of Calories You Can Burn With Yoga ’. Statistics show the segmented email campaigns have an open rate that is 14.32% higher. They can be used for customers in the final stages of the funnel.

Outgrow 75
article thumbnail

B2B Marketing Guide

OutboundView

If you’re interested in learning new tactics around driving top-of-funnel activity (sales management and individual contributors in sales and marketing), this guide is for you. B2B Marketing and Sales teams need to be testing things like outbound marketing, paid advertising, PR, events, etc. Buyer Personas. Who’s your buyer?

article thumbnail

Unprompted: Predicting how AI is changing the future of marketing

Unbounce

Through a lively and insight-filled conversation, this episode explores burning questions like: What happens to SEO if search engine results are replaced by AI chatbots ? Unbounce is the AI-powered landing page builder with smart features that drive superior conversion rates. Welcome to Unprompted, a podcast about AI marketing and you.

article thumbnail

The Complete Guide to Shopify Conversion Rates in 2022 (+ Expert Backed Tips & Examples)

Convert

It’s natural to shift your focus to your Shopify conversion rates (CVR). Among Shopify store owners, CRO (conversion rate optimization) specialists, and agencies, boosting CVR is a borderline obsession. What is Conversion Rate? Conversion rate is the number of conversions divided by the number of visitors to the site.