de-dupe prospect 
markempa
MARCH 30, 2007
B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.
Zoominfo
APRIL 23, 2020
But B2B intelligence gets more intelligent by the day (that would be machine learning, predictive intelligence , and other dimensions) – in addition to simply growing the database. Time to plan your next marketing campaign or start prospecting into your top accounts! This is data too. JUST KIDDING. How Do You Measure Data Quality?
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Datafusion Solutions
AUGUST 21, 2020
B2B marketers, especially, use firmographic data to segment organizations into categories. Thus, B2B companies can exploit technographic data to qualify prospects. The same thing happened in B2B marketing. To this day, technographic targeting is not universal in B2B, but it is growing in popularity.
DiscoverOrg
MAY 7, 2019
Time to plan your next marketing campaign or start prospecting into your top accounts! You know a lot of target prospects don’t really have those job titles. We like DAMA UK’s six parameters for data quality : Completeness : Is the company, contact, or prospect record as complete as possible? JUST KIDDING. Department.
markempa
JULY 22, 2012
What does it mean to “enrich data” and “merge/de-dupe”? It also makes it easy to identify duplicates and merge information – that is literally what is meant by the term “merge/de-dupe.”. Learn more about the importance of data: “ B2B Marketing: Building a quality list.” ” What is a persona?
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