5 Proven Steps to Creating a Lead Magnet That Attracts and Converts Prospects
Hinge Marketing
MAY 15, 2015
Ever wonder why your competitors seem to attract and lock in the best prospects? A lead magnet, also referred to as an opt-in, buzz piece or lead generation piece, can significantly reduce the time it takes to convert a lead into a paying client. Decide how to promote it. Chances are it’s not their logo or tagline.
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