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Five Best Practices of Instagram Ads for B2B Companies

Webbiquity

Guest post by Val Razo. Appsee: Offer a Free Trial of Your Tool Appsee is a B2B company that offers qualitative app analytics for mobile product managers and app developers, which has been experimenting with Instagram ads to interact with its B2B audience. 3-point lift in purchase intent with interactive assets.

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Christmas in July! Create Smarter Ecomm Landing Pages for the Holidays

Unbounce

In other words, the purchase intent of visitors to your holiday landing page will be different. ” (She and Val Geisler recently teamed up for a webinar on writing copy for holiday emails , so she has a lot to say on the subject.). But I’d also recommend pulling other traffic and engagement metrics from Google Analytics.