Marketing Automation: What it is and How to Use it to Drive B2B Sales
Lead Forensics
MAY 14, 2024
But B2C firms aren’t the only ones who can use such tools and tactics to maximize their exposure and opportunities to land a sale. Here, we’re going to take a closer look at how – from what marketing automation is, to how it can be used by B2B sales and marketing teams to gain the greatest benefit. What is marketing automation?
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