The GTM Learning Loop: How to Optimize Your Funnel with Applied Learning
InsightSquared
SEPTEMBER 20, 2018
At Winning by Design, we help implement Sales as a Science by applying the scientific method to all areas of the customer journey which is, in many ways, the kaizen approach to GTM (go-to-market). This means that you have a return on ad spend (ROAS) of 7:1 with Paid versus 5:1 for AdWords. About Winning by Design.
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