article thumbnail

15 Journalists to Follow to Stay on Top of B2B Digital Marketing Trends

Directive Agency

In today’s changing media landscape, it can be challenging for B2B marketers to keep up with cutting-edge opportunities and various technologies emerging daily. Keep up-to-date on the latest news, trends and recent developments in the vast world of B2B digital marketing. Why Should B2B Marketers Care? Alexandra Bruell.

article thumbnail

Hire a Business Writer: 8 Experts for Any Content Marketing Budget

nDash

“Elijah Masek-Kelly is an experienced Content Marketing Professional with a wide range of expertise and tactical knowledge. . He prefers to create content that is focused, practical, and serves a direct marketing purpose. Broadcast media, advertising, news, and television . Executive leadership, coaching, and training .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Who Will Win the War for TV Ad Dollars?

Contently

.” Yet as Facebook continues to colonize most of the connected world under its blue banner, and digital giants like Snapchat and Netflix dominate millennial’s attention time, some think it’s only a matter of time before television’s dominance on ad spend comes to an end. ” The digital disruption.

article thumbnail

47 Superb Social Media Marketing Stats and Facts

Webbiquity

46% of B2B marketers are not sure whether any social channels have generated revenue for their business. However, consumers say that social media plays almost as big a role in purchasing decisions as does television. ( 60% of marketers identify “measuring ROI” as one of their top three social media marketing challenges.

article thumbnail

What are CMOs’ Most Important Media Channels?

Porch Group Media

In particular, more than 51% of respondents ranked linear television as either highly or extremely important. Other traditional channels included print, direct mail, radio and out-of-home. . 49% said that easy payment systems (like Amazon Pay) would increase their chances of buying through social media. Direct Mail Marketing.

article thumbnail

15 Journalists to Follow to Stay on Top of Digital Marketing Trends

Directive Agency

In today’s changing media landscape, it can be challenging for B2B marketers to keep up with cutting-edge opportunities and various technologies emerging daily. While not all of these journalists cover B2B specifically, they cover the latest tips, trends, and news B2B marketers can learn a thing or two from. Alexandra Bruell.

Trends 40
article thumbnail

Should You Outsource Your Social Media Efforts?

Online Marketing Institute

Facebook “likes&# and comments) What went into your decision to outsource your social media or keep it in-house?