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A Content Marketer’s Guide to Marketing Resource Management

DivvyHQ

For many large companies, the marketing department is almost a corporation in its own right. To manage the operation effectively, you need a combination of people, processes, and tech all working in concert. Here's more on this category and how it works alongside a content operation.

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What is marketing work management and how do these platforms support agile marketing?

Martech

Marketing work management platforms help marketing leaders and their teams structure their day-to-day work to meet their goals on deadline and within budget constraints, all while managing resources and facilitating communication and collaboration. Made for agile marketing.

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How to make the most of your marketing work management solution

Martech

Today, B2B marketing teams must tackle the challenge of handling intricate workflows, enhancing communication and fostering efficient collaboration. Traditional project management tools might not fully meet the requirements of B2B marketing teams. That’s where marketing work management solutions step in.

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What is marketing work management?

Martech

Marketing work management platforms help marketing leaders and their teams structure their day-to-day work to meet their goals on deadline and within budget constraints, all while managing resources and facilitating communication and collaboration. Click here to download! Ease and transparency of reporting.

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Content Operations vs. Content Strategy: Everything You Need to Know

ClearVoice

In this article, we’ll explore the interplay between content operations and content strategy and why investing in your content operations is critical to your content marketing success. It outlines your content marketing efforts and how they’ll achieve your marketing and overall business objectives. What is Content Strategy?

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How will technology transform the fragile client/agency ecosystem?

ClickZ

The cost of complexity, the need for more effective resource management and shared accountability is requiring a reengineering of obsolete operational processes. Fewer brands, seamless data and system integration, and more nimble team structures. And the creative process itself has changed, too. Scale matters here.

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Learn Cybersecurity Skills on Trailhead

Salesforce Marketing Cloud

We’re here to help you learn cybersecurity skills on Trailhead, Salesforce’s free online learning platform. Small oversights in these processes can have significant implications. Project management principles are important for various roles across the cybersecurity career spectrum from technical to nontechnical.