Remove Aggregator Remove Cost Per Click Remove Recency Remove SERP

25 Google Search Statistics to Bookmark ASAP

Hubspot

These changes reduce bounce rates and increase page rank on Google SERPs. Branded searches have higher click-through rates on the first half of the first page of Google. The average click-through rate for first position on a Google search query is 19.30% and the click-through rate for second position is almost half at 10.57%. The average click-through rate for first place on desktop is higher than that of mobile, at 31.52% and 24.05% respectively.