Remove Aggregator Remove Analysis Remove Curation Remove Recency

Not All Deterministic Identity Graphs Are Created Equal

LiveRamp

Let’s walk through some common scenarios: Signups with fake emails, such as no@no.com, cause false cookie-to-email matches that may be repeated thousands or millions of times, putting all those devices together deterministically; Oracle’s analysis found a single email was linked to 2.3 When identity vendors link deterministic data together for recognition purposes, the false linkages above can aggregate into new links that are all incorrect.

How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

In our in-depth analysis of how the Facebook News Feed works in 2018 , we realized that signals are what we marketers and brands can focus on to increase our organic reach. Curate user-generated content. Flipboard – a news and social network aggregator.