How To Use Marketing Automation To Drive Product Upsells
SmartBug Media
NOVEMBER 21, 2019
While the importance of retaining an existing customer is widely known, many marketing, client fulfillment, and sales teams miss out on the opportunity to upsell. It's best if these communications come from the company in general or a specific person who isn't having day-to-day interactions with customers, so it serves as an outside check-in.
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