Ad Exchange Click Fraud Mobile Marketing Process 
Valasys
JUNE 4, 2024
What is an Ad Exchange? An ad exchange serves as a crucial intermediary in the world of digital advertising, connecting advertisers with publishers through a dynamic marketplace known as real-time bidding (RTB). Conversely, publishers utilize SSPs to showcase their available ad space, ready for monetization.
Optinmonster
MAY 27, 2020
From recommending products in blog posts, coupon codes from influencer promos, or even simply sharing referral links between friends and family, affiliate marketing makes it easy to promote your business online, especially on social media. What Is Affiliate Marketing? How to Use Social Media for Affiliate Marketing.
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Content Standard
MAY 23, 2018
Influencer marketing campaigns can be messy. To some degree, concrete marketing ROI can be elusive depending on the metrics and marketing goals you’re tracking. While there’s no question influence is a high-value marketing variable, that specific value can be hard to know. Image attribution: Hans Vivek.
Hubspot
DECEMBER 12, 2014
A new study from ANA , in which online ad purchases by 36 major U.S. brands were tracked between August and September 2014, found that 11% of online display ads and 23% of video ads aren''t actually displayed to real people. And i t''s estimated that advertisers could lose more than $6 billion globally to ad fraud in 2015.
Optinmonster
NOVEMBER 20, 2023
Running online contests and giveaways can be one of your company’s best marketing assets. First, though, let’s get clear on why you should use giveaway marketing tools to boost engagement. Its advanced contest tools and marketing automation features are unmatched. The only problem? Boost Your Social Media Followers.
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